Julia A. Semenova – Candidate of Sociological Sciences, Associate Professor, Department of Sociology of Youth Saratov National Research State University named after N.G.  Chernyshevsky (Russia, Saratov); E-mail: semenofa@gmail.com

Abstract: The essence of the entrepreneurial potential of students is considered.  Entrepreneurship is usually associated with an important resource for the development of a country’s economy.  The actions of the Government of the Russian Federation are aimed at supporting entrepreneurs, creating favorable conditions for doing business.  For the first time in Russia, a separate category is youth entrepreneurship.  It is worth noting that, despite the wide government regulation of entrepreneurship in Russia, the percentage of people involved in this type of activity remains low.  The article presents an analysis of empirical data obtained during a sociological study of students in the region about the desire and willingness to do business.

Key words: entrepreneurial activity, students, student youth, entrepreneurial potential, professional orientation.

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